Jane Knows Business Ep. 2

Posted In: The Office
Posted On: 1/28/2015


Doug is a classical packaged goods marketer turned growth entrepreneur in the natural products industry.  He recently served as interim General Manager of Rudi’s Organic Bakery after the successful sale to The Hain Celestial Group.  At Rudi’s, Doug was responsible for all key growth initiatives, acting as SVP of Sales & Marketing where he was able to double revenue in less than 4 years.  He has 18 years of experience in various consumer products categories, including healthcare, snack foods, frozen and organic.  Doug has held various leadership positions with many leading consumer brands such as Rudi’s Organic Bakery, Silk Soymilk, Horizon Organic, and Doritos. Prior to joining Rudi’s Organic Bakery in August 2007, Doug was Director of Marketing at WhiteWave Foods where he managed brand strategy and marketing initiatives for Silk. Doug also serves on a number of small company boards include Bhakti Chai and Olomomo Nut Company.  He has an undergraduate degree from Colorado State University and a MBA in Marketing from Wake Forest University.